You don't have to rely on your design to make your label something special. There's a world of options out there — labels are available in a variety of materials, too.

Consider how a full-color label can help increase the perceived worth of your product and the influence of these different materials. For some basic uses and associations of uniquely colored label paper, we've got you (and your products) covered.

Pastel Labels
When white is added to a pure color, the result is a lighter and paler version. While these pastels aren't as intense as their predecessor, they serve a uniquely different purpose. Pastel colors evoke openness and lightheartedness, as well as come across as soothing. They are also often associated with femininity and springtime.

Browse our pastel labels and get your creative wheels turning.

Metallic Labels
Nothing is more eye-catching on a display than something shiny. Our silver and gold metallic labels radiate quality, making them an ideal option for marketing your premium product. Try using silver to signify glamour and sophistication. Silver is also often associated with water, in conjunction reducing anxiety and bringing harmony mentally, physically, and emotionally.

Gold, while also associated with sophistication, is more symbolic of luxury and quality than its counterpart. Gold is also said to be more masculine. Check out our metallic label collection to see how it can work for you or shop our enterprise solutions custom metallic / foil labels for large quantity orders.

Fluorescent Labels
Fluorescent colors, commonly referred to as neons, are great for capturing that extra bit of attention. If you're looking for an upbeat, happy, and loud personality for your product packaging, you've found it with these labels. While best in moderation, fluorescents bring their own light to product packaging and can be very stylish.

Perk up your packaging with our fluorescent label assortment.

Brown Kraft Labels
For the handmade, natural, or rustic effect, brown paper is as authentic as it gets. The earthy color can help your product really stand out and is perfect for driving home that made-with-love feel. These labels are also equated with the reliability and comfort that brown represents, and the joyous season of fall. Not to mention that if your company works with cardboard, these labels blend right in, creating a seamless appearance.

Share the love with our brown kraft label material.

Clear Labels
If you want your product or packaging to be at the forefront, a clear or transparent label may be the way to go. The minimalistic approach is a modern trend and an easy way to show your customers that the product is what really matters.

It also communicates openness and transparency in your business. Use the labels to communicate those sentiments while letting the beauty of your product do the talking. Clear labels work wonders in combination with beauty/cosmetics and food products. Take a look at our clear labels.

Before you start designing, consider the affect of your container type and background. Check out these examples of clear labels in a variety of different applications.